Webinar Details: At a time when people are inundated by digital media, book publishing and authorship are more meaningful than ever. Professionals who want to express their unique market position publish books to make their mark on the world. Speakers, consultants, and subject-matter experts report getting higher-paid and more engaging work when they publish books that align with the work they do. But what does it take to publish professionally and successfully? How can thought leaders publish books that reach a wide audience and do justice to their mandate and message? In this webinar, book publishing experts Trena White and Jesse Finkelstein will offer valuable insight about today’s publishing landscape and shed light on the best options for writing and launching great books.

Why attend the webinar?

When: November 15, 2019, 1PM-2:00PM Eastern

Webinar Details: Have you ever been curious about podcasting, and whether it can help grow your business and thought leadership? Edison Research’s “Infinite Dial Study” found that 73 million people in the United States listened to podcasts monthly in 2018, and 48 million listened weekly. That’s more than watch NFL Sunday Night Football! Podcasting is a platform which training organizations can use to support learning transfer and utilize to create a learning community. Podcasting also bolsters our thought leadership and reputation. For some it can even be a revenue generator. So, how do you get started?

Why Attend the Webinar: Join Amy Glass, Vice President and Senior Facilitator at BRODY Pro, and Carrie Hartman, communications professional specializing in radio and podcasting production, in a lively conversation about what you need to know to plan, execute, distribute and market your podcast.

Who should attend this webinar?
If you want to get started in the podcast world, you will find this webinar both interesting and helpful.

For more information:

Contact: Lois Donovan
Phone: 703-730-2838
Email:  ldonovan@isaconnection.org

ISA’s 2019 Fall C-Level Forum will be held on October 30, 2019, in Tysons Corner, VA at the Hyatt Regency Tysons. For a description of the C-Level Forum and details about the event read more.

Webinar Details:

The first rule of selling — “Know your customer” — is as true today as it ever was. Unfortunately, following that rule is harder than ever before. Why?

The market you’re selling to is no longer a homogenous mass. One sales approach or message won’t work for all. Instead, your market is divided up among the generations — and each generation has its own wants and demands.

With FIVE DISTINCT GENERATIONS playing active roles as buyers, knowing how to sell now can be difficult. What engages one generation may repel others.

You needn’t be all things to all people. However, you have to recognize the underlying Generational CODES™ that pave the way to “YES!”

Why attend the webinar?

ISA’s 2019 Summer C-Level Forum will be held on July 18, 2019, in Nashville, TN. ISA member Integrity Solutions will host the C-Level at their office which is located at 1801 West End Avenue, Suite 530, Nashville, TN 37203.

Optional Networking Dinner: Join us on July 17th at 6:30pm where the networking begins over dinner at the Hutton Hotel. Separate dinner invitations will be emailed to registrants after June 15th.